“Who is that lady running Sunshine and what the hell is she doing over there?”
This is a question heard around the Heating and Cooling industry around the time Susan Frew started Sunshine Plumbing, Heating & Air. It was 2007, just before the economic crisis. Trade industries then – just as today – were facing a worker shortage and saw very low numbers of women in the field. Women-owned HVAC and Plumbing companies were nearly unheard of.
“I think we did some shaking up and I loved it.”
These obstacles were not enough to phase Susan. In fact, she took every hurdle on with stride and is still winning races today. As Co-Owner and President of Sunshine, Heating & Air, Susan credits her success to her “12 points of love” method of customer service along with a strategic and laser-focused marketing plan.
We caught up with Susan ahead of her keynote address at the Colorado Women’s Chamber Girls Rising event that champions girls and women who are choosing careers in male-dominated industries.
To learn more about Susan Frew and to order her new book, The Pufferfish Effect, Secrets to Crush your Competition, visit www.susanrobertsfrew.com/pufferfish-effect.
You can hear Susan’s keynote address on May 15th 7-9:30 am at Girls Rising: Building a Pipeline of Female Leaders, presented by Xcel Energy. Click through for more information and to register.