Blogging for Business: Working Day and Night for You

By Debbie Josendale, President of 3C Marketing Group, LLc and CWCC Member Your blog is a powerful marketing hub that increases your visibility, attracts search traffic, connects social media to your web site, and starts virtual conversations, 24x7x365.  Blogs offer the flexibility to achieve diverse business goals such as:  becoming the go-to expert, positioning with thought…

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Your Brand VS Brand X – How to Differentiate

By Emilie Downs, Owner, Imago Visual and CWCC Member If you are competing on price, it means your customers can’t tell the difference between you and Brand X. If clients are asking you to discount, it means they are making their purchasing decision based solely on price. You don’t want that. Why? Because it means…

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