The Relevance of Social Media

By Deb Krier, CWCC Member “What do you do?” I attend several networking events every week, so I hear this question quite a bit. I respond something along the lines of: “I show people how to use social media sites like Facebook, LinkedIn and Twitter in their marketing efforts.” I typically receive a variety of…

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Engaging Users on Facebook – Best Practices

By Stephanie Lindquist, CWCC Member A question that we often get here at Firebrand is, “How do I engage my audience better?”  More specifically, before working with Firebrand, most clients claim that they have set up a page but aren’t getting very many fans.   There are some best practices you need to be using when…

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Why Facebook business page makes for good business!

By Stephanie Lindquist, CWCC Member Small businesses often come to Firebrand with the misconception that Facebook is not important because they are small, or they don’t understand Facebook so they ignore it.  We are continually educating our clients on why Facebook is good business. According to a recent article by Danny Sullivan of Search Engine…

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Exploring Why We Blog

By Kathy Sullivan, CWCC Member In recent forays through the blogosphere to unearth answers as to why folks blog (and the plethora of ways in which they go about it) I found a treasure trove of thought, intellectual stimulation, and fabulous ideas. Most compelling though, is the simplicity with which the ideas are conferred to…

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